You lost the logo files. This happens constantly.
Your printer asked for a vector file. All you have is the PNG from your website, and the designer who made it left in 2019. This is one of the most common situations in print, and there is a route out of it that does not start with paying someone.
First, look in these four places
The original file is free and always better than a reconstruction. Ten minutes here can save you a bill.
Search your inbox for "logo" with attachments, and for your designer's name. Source files were almost always emailed once, years ago. Include archived and deleted folders.
Web developers are often given the vector pack even when the business owner never sees it. Same for whoever did your last print job — printers keep supplied artwork.
The laptop the previous marketing person used, the shared drive nobody has opened since the move. Files named .ai or .eps are what you want.
Even years later, most keep archives, and most will send it. You paid for it; in many arrangements you own it. It costs one email to ask.
If it is genuinely gone
Specialist conversion services commonly list $15-60; design firms advertise $200-500 for a full redraw. One to three business days. Best possible result on difficult source material.
Seconds, and you see the result before deciding anything. If it holds up, you are done. If it does not, you have lost nothing and you now know you need the redraw.
Price ranges observed across published redraw and conversion service pricing, checked August 2026. Providers set their own rates — confirm before committing.
Be realistic about the hard cases. A photo of a painted sign, a faded embroidered patch, a logo with photographic texture: those need a person. Automatic conversion traces what is in front of it; it does not work out what the mark was supposed to look like before it faded.
Questions
Because a PNG is a grid of coloured squares and their machine needs lines to follow. A press separates colours from paths, a cutter follows paths, an embroidery machine plans stitches along paths. There is nothing in a PNG for any of them to work from, no matter how large the file is.
It varies widely by who you ask. Design firms advertise around $200 to $500 for a full logo redraw; specialist vector conversion services commonly list $15 to $60 a file; turnaround is typically one to three business days. Ranges observed across published pricing, checked August 2026 — always confirm before committing.
For a reasonably clean logo — flat colours, defined edges, no photographic texture — usually yes, and you can see the result before you decide. For a faded scan, a photo of a sign, or a mark with fine gradients, a person still does it better, because they are deciding what the logo is meant to be rather than tracing what is there.
Open it and zoom in a long way. Vector edges stay crisp at any magnification; a raster goes soft and blocky. You should also be able to click and select an individual shape rather than the whole image at once.
Ask them — it depends what they are doing. SVG and EPS suit most print and cutting work, DXF suits laser and CNC, and embroidery needs a stitch file (DST, PES or JEF) made from the vector. If in doubt, send SVG and EPS and let them pick.